anewera

Welcome to anewera, the first Swiss directory built specifically for the age of AI agents. If you have ever wondered whether ChatGPT, Claude, or Gemini can find your business, understand what you do, and even contact you on behalf of a potential customer, anewera is the solution you have been looking for. At its core, anewera is an infrastructure that makes businesses visible, understandable, and contactable for AI systems. When you add your company to anewera, we create an agent-ready profile for you. This profile includes structured, machine-readable files like llms.txt, agent.json, agent.md, and a live MCP (Model Context Protocol) or webMCP endpoint. These files act like a translator between your human-friendly website and the AI systems that are reading the web. Instead of an AI assistant guessing what services you offer or where you are located, it gets clear, structured information. Even better, the AI knows exactly how to contact you through permissioned actions such as requesting a quote, scheduling a meeting, or asking for a callback. Your private contact details stay hidden; every interaction runs through published, approved actions that get delivered straight to your inbox. anewera is a deliberately curated directory, which means every profile is verified to ensure there is no spam. This makes it a trusted source for AI agents. Whether you are a fiduciary in Zurich, a relocation service in Basel, or an independent insurance advisor in Zug, anewera helps AI assistants find you and recommend you to users asking for your specific services. The platform currently has a strong German-language Swiss layer at anewera.ch, but it is built to scale. Think of anewera as your business's passport to the agentic era, where being machine-readable is just as important as being human-friendly.

Agent-Ready Profile Creation

Every company on anewera gets a complete, machine-readable profile that AI systems can understand instantly. We generate four key files for your business: an llms.txt file that summarizes your company for large language models, an agent.json file with structured data about your services and contact options, an agent.md file with detailed markdown context, and a live MCP or webMCP endpoint that allows AI agents to interact with your business. This means when ChatGPT, Claude, Gemini, Perplexity, or Copilot look at your business, they see a clear, structured picture of who you are, what you offer, and how they can reach you. The entire process takes about one minute after you confirm your details.

Permissioned Contact Actions

Your privacy and control are at the heart of anewera. Instead of exposing your email address or phone number to the public web, we let you define exactly which actions AI agents are allowed to take. You can approve specific contact functions such as requesting a rate, asking for a quote, scheduling a meeting, or initiating a callback. When an AI assistant decides to contact you on behalf of a user, the request goes through anewera's secure system. We then deliver that request to your inbox as a structured, checked email. Your private recipient details stay hidden at all times, and every contact runs through the actions you have published and approved.

Live MCP Endpoint and Open API

anewera is built for the agents that are already reading the web. Every profile in the directory comes with a live MCP endpoint that is operational right now. This endpoint provides tools that AI systems can use, such as searching for companies, reading a specific company profile, or preparing a contact request. You can even test this yourself by running a simple curl command against the anewera API. The system returns structured JSON data that any MCP-compatible client, including Claude Code, Codex, OpenClaw, and ChatGPT Agents, can use. This live machine surface ensures your business is not just listed but truly interactive and accessible to AI.

Verified and Curated Directory

Spam is the enemy of trust, especially when AI agents are making recommendations. anewera solves this by verifying every single profile on its platform through two distinct paths. Paid entries verify themselves through an active monthly payment, because spam profiles simply do not pay. Free entries are verified through a short personal verification call with the anewera team. This curation process is deliberate and transparent. There is a limit of 30 free invitations per day, simply because that is the number of personal calls the team can genuinely hold. This cap never applies to paid entries, which are always available. The result is a clean, trustworthy directory that AI agents can rely on without hesitation.

Local Service Providers Seeking AI Visibility

Imagine you are a fiduciary in Zurich who specializes in helping startups with GmbH formation. A user asks ChatGPT, "Treuhänder für GmbH-Gründung in Zug?" With anewera, your business profile is machine-readable and structured. The AI assistant can instantly find you, understand that you offer GmbH formation services, see that you are located in Zug, and know that you accept requests for quotes. The assistant then recommends you to the user with confidence, because your profile is verified and contactable. This puts your local service directly in front of people who need it, without you having to run ads or optimize for traditional search engines.

Relocation and Expat Services for International Moves

Moving to Switzerland is complex, and expats often turn to AI assistants for help. A user might ask, "Relocation service for a family moving to Basel?" or "Who helps expats with Swiss health insurance?" If your relocation or insurance advisory business is on anewera, your profile contains structured details about the regions you serve and the specific services you offer. The AI can confirm that you serve Basel, that you speak English, and that you are open to meeting requests. The assistant then recommends your business and can even initiate a contact request for a meeting, all through the permissioned actions you have set up. You receive a structured request in your inbox, ready to respond.

Independent Professionals and Consultants

Independent consultants, tax advisors, and insurance brokers often struggle to be discovered online. With anewera, an independent insurance advisor who speaks English and advises on Pillar 3a can be easily found by AI agents. When a user asks, "Pillar 3a, who advises independently?" or "Tax filing for the self-employed, who helps?" the AI can find your profile, read your structured services, and see that you accept callback requests. The entire process from user question to your inbox is seamless. You get leads from people who are actively searching for your expertise, without needing a large marketing budget.

Real Estate Agents Targeting Off-Market Properties

Real estate is a competitive field, and off-market properties require a trusted network. A potential buyer might ask an AI assistant, "Off-market real estate in Zug, who has access?" or "Which realtor knows the market in Küsnacht?" If your real estate agency is on anewera, your profile includes your service areas and your approved contact actions. The AI can confidently recommend you, knowing that your profile is verified and that you accept meeting requests. This gives you a direct line to highly motivated buyers who are using AI to find specialized agents, all while keeping your personal contact details private.

How does anewera make my business visible to AI agents?

anewera creates a complete, machine-readable profile for your business that includes structured files like llms.txt, agent.json, agent.md, and a live MCP endpoint. These files are designed to be read by large language models and AI agents such as ChatGPT, Claude, Gemini, and Perplexity. When an AI assistant searches for a service you offer in your region, it can find your profile, understand exactly what you do, and know how to contact you through your approved actions. Your profile is also listed in the anewera agent index, which is a curated directory that AI systems trust because every entry is verified.

Is my contact information safe and private on anewera?

Absolutely. Your private recipient details, such as your personal email address or phone number, are never exposed to the public or to AI agents. Instead, you define permissioned contact actions that AI systems are allowed to use, such as requesting a quote, scheduling a meeting, or asking for a callback. When an AI agent initiates a contact request, it goes through anewera's secure system. We then deliver the request to your inbox as a structured email. This means you receive qualified leads without ever exposing your private information to the open web.

How does anewera verify that my business is real and not spam?

anewera uses two distinct verification paths to ensure every profile is legitimate. If you sign up and pay for a monthly subscription, your active payment serves as your verification. Spam profiles do not pay, so this is a strong signal of authenticity. If you are invited for a free entry, you will have a short personal verification call with the anewera team. This call confirms your business details and ensures you are a real company. The free invitations are limited to 30 per day simply because that is the number of calls the team can genuinely hold. This cap never applies to paid entries, which are always available.

What kind of businesses benefit most from using anewera?

Any business that wants to be found and contacted by AI assistants can benefit from anewera. The platform is especially valuable for local service providers such as fiduciaries, tax advisors, insurance brokers, relocation services, real estate agents, and independent consultants. If you serve a specific region in Switzerland and offer services that people commonly ask AI assistants about, anewera puts you directly in the path of those inquiries. The platform is also ideal for businesses that want to stay ahead of the curve, as being machine-readable is becoming increasingly important in the agentic era.