Simpler Work

About Simpler Work

Simpler Work is an AI-powered marketing platform designed to give you the quality of a senior marketer with the speed of AI. It solves the frustrating problem of time-consuming, expensive, and generic content creation by offering a smarter, more intuitive solution. Instead of starting with a blank prompt, you simply select a specific marketing task-like writing ad copy, crafting an email sequence, or creating social posts. The platform then guides you through a simple form, using your unique brand context and built-in marketing expertise to generate high-quality, on-brand content instantly. It's perfect for founders, growing teams, and businesses of any size that want to scale their marketing efforts efficiently without hiring extra staff or consultants. With Simpler Work, you maintain full creative control while leveraging proven frameworks, ensuring you never post "AI slop" and always get results tailored to your business.

Features of Simpler Work

The Context Engine

This is the heart of Simpler Work. During a simple onboarding, you tell the platform about your company, brand voice, and products. It learns from your website and your input, creating a permanent memory of your brand's essence. This means every piece of content generated is automatically infused with your unique value proposition and tone, so you never get generic, off-brand output. It's like having a marketing assistant who already knows everything about your business.

Zero-Prompt Workflows

Stop writing prompts from scratch. Simpler Work offers over 30 specialized modules for common marketing tasks, from apology emails to product launch announcements. You just select your task and fill out a simple, bullet-proof form with specific details like the product, offer, or any special context. The platform's coded expertise handles the complex prompt engineering behind the scenes, turning your 30-second input into a complete, senior-level marketing asset.

Coded Senior Marketing Expertise

The AI isn't working from generic knowledge. Seasoned marketing professionals with decades of collective experience have deconstructed their real-world workflows and embedded that strategic expertise directly into the platform. Whether you need a persuasive sales email or a sensitive customer service update, Simpler Work applies the right psychological framework and best practices automatically, giving you access to expert-level strategy.

Quality of Life Extras

Simpler Work includes powerful tools to polish your content effortlessly. The "Refine" button lets you instantly weave new ideas into a draft without starting over. Need to reach a global audience? Use the one-click native translation to perfectly adapt your English content into multiple other languages, maintaining nuance and quality. These extras make finalizing and deploying your content faster than ever.

Use Cases of Simpler Work

Scaling Email Marketing Campaigns

Founders and small teams can quickly create entire email sequences, from promotional offers and monthly newsletters to onboarding welcome series and transactional notices. By inputting the campaign goal and product details, users generate professionally crafted emails that resonate with their audience and drive action, all without needing copywriting expertise.

Creating High-Converting Ad Copy

Generate compelling ad copy for social media or search platforms in seconds. Simply specify your product, key offer, and target audience nuance. Simpler Work applies proven conversion frameworks to produce multiple ad variations that are designed to capture attention and improve your return on ad spend, making A/B testing and campaign launches effortless.

Managing Social Media & LinkedIn Outreach

Keep your social channels active with quality posts and personalized outreach messages. Whether you need engaging captions, thought leadership posts for LinkedIn, or direct outreach templates, the platform provides tailored content that aligns with your brand voice. This helps businesses build their online presence and generate leads consistently.

Handling Sensitive Communications

Craft appropriate and effective messages for delicate situations, such as service apologies, policy updates, or PR statements. Simpler Work's expert-coded modules ensure the right tone and structure are used, helping businesses maintain customer trust and professionalism during challenging times without the stress of drafting from scratch.

Frequently Asked Questions

How is Simpler Work different from just using ChatGPT?

While ChatGPT is a general-purpose tool, Simpler Work is a specialized marketing platform. It combines your specific brand context with built-in, expert marketing workflows. You don't need to be a prompt engineer; you just answer simple questions. This guarantees strategic, on-brand output tailored for marketing success, unlike the generic and often off-target content from a base AI model.

Do I need marketing experience to use Simpler Work?

Not at all! Simpler Work is designed to be beginner-friendly. The platform guides you step-by-step with simple forms and questions, doing the heavy strategic lifting for you. It's built to empower founders and team members of all skill levels to produce expert-level marketing content without prior experience.

How does the platform learn about my brand?

During a quick onboarding process, you provide key details about your company, products, and brand voice. Simpler Work also can gather information from your website. This data forms your "Context Engine," a permanent memory the AI references for every task to ensure all content feels uniquely yours.

Can I edit the content that Simpler Work generates?

Absolutely. You maintain full creative control. The generated content is a high-quality first draft ready for you to use. You can edit it directly, or use the "Refine" button to add new instructions and have the AI rework the draft instantly, making the editing process collaborative and fast.